There are so many tired and worn out expressions that have worked their way into our daily business lives. Have we outsmarted ourselves? What do you think of some of these phrases?

• It’s a numbers game.
• Get your name out there.
• No gimmicks.
• Limited time.
• Your call is important to us.
• Net, Net
• Do you the bandwidth for this?

There is a reason why these become catchphrases…because they have been proven to work. However, if overused, the consumer will turn a deaf ear to these expressions.

Carl L Gould is the president and Chief DISCoverY Officer CMT International, LLC (www.CarlGould.com), the farthest-reaching business mentoring organization in the world. Carl’s unique approach to executive coaching, business mentoring and performance training helps his clients achieve results worldwide.  His upcoming book, The 7 Stages of Small Business Success – From Startup to 7 Figures in Three Years or Less, will provide entrepreneurs and business owners a step-by-step formula to taking their businesses to the next level.